Jeddah Circuit: 6.174 km | F1 Attendance: 300K+ | Diriyah E-Prix: Season 11 | Dakar Stages: 14 | Qiddiya Park: $1B+ | F1 Contract: 2027 | Extreme E: NEOM | Motorsport GDP: $500M+ | Jeddah Circuit: 6.174 km | F1 Attendance: 300K+ | Diriyah E-Prix: Season 11 | Dakar Stages: 14 | Qiddiya Park: $1B+ | F1 Contract: 2027 | Extreme E: NEOM | Motorsport GDP: $500M+ |

Cookie Policy

Effective Date: March 23, 2026 Last Updated: March 23, 2026

This Cookie Policy explains how Riyadh Racing (riyadhracing.com), a publication of The Vanderbilt Portfolio (“we,” “us,” or “our”), uses cookies and similar tracking technologies when you visit our website (“Website”). This policy describes what cookies are, the types of cookies we use, why we use them, and how you can manage your cookie preferences.

What Are Cookies

Cookies are small text files placed on your device when you visit a website. They are widely used to make websites function properly, to improve user experience, and to provide analytical and advertising capabilities. First-party cookies are set by the Website operator. Third-party cookies are set by other parties, such as analytics providers and advertising networks, and can recognize your device across different websites.

Beyond cookies, we may use similar technologies including web beacons (pixel tags), local storage objects, JavaScript tags, and device fingerprinting. For simplicity, this policy uses “cookies” to refer to all such technologies.

Types of Cookies We Use

Essential Cookies: These cookies are necessary for the Website to function properly. They enable core features such as page navigation, security, and access to secure areas, as detailed in our privacy policy. The Website cannot function properly without these cookies, and they cannot be disabled.

Analytics Cookies (Google Analytics): We use Google Analytics to understand how visitors interact with the Website. Google Analytics cookies collect information about pages visited, time spent on the site, how you arrived at the site, and what you clicked on. This information is aggregated and anonymized and is used solely to improve the Website’s content and user experience. Google Analytics uses cookies including _ga (2-year duration), ga (2-year duration), and _gid (24-hour duration).

Advertising Cookies (Google AdSense): The Website displays advertisements served by Google AdSense. Google and its advertising partners use cookies to collect information about your browsing activity to serve targeted advertisements. These cookies track your visits to this and other websites to provide advertisements relevant to your interests. Advertising cookies include those set by Google (doubleclick.net, googlesyndication.com), as well as cookies from participating advertising networks.

Preference Cookies: These cookies remember your preferences and settings, such as language, display theme, and font size, to provide a personalized experience on subsequent visits — a topic explored further in our terms of use.

How to Manage Cookies

You have several options for managing cookies. Most web browsers allow you to control cookies through their settings. You can configure your browser to accept all cookies, reject all cookies, or notify you when a cookie is set.

Google Chrome: Settings > Privacy and Security > Cookies and other site data. Mozilla Firefox: Settings > Privacy and Security > Cookies and Site Data. Safari: Preferences > Privacy. Microsoft Edge: Settings > Cookies and Site Permissions.

Google Analytics Opt-Out: Install the Google Analytics Opt-out Browser Add-on at tools.google.com/dlpage/gaoptout — a topic explored further in reach our editorial team.

Advertising Opt-Out: Visit optout.networkadvertising.org (NAI), optout.aboutads.info (DAA), youronlinechoices.eu (EDAA), or adssettings.google.com (Google).

Please note that blocking cookies may affect the functionality of the Website. Some features may not work properly if cookies are disabled.

Do Not Track Signals

Some browsers offer a “Do Not Track” (DNT) feature. At this time, there is no uniform standard for responding to DNT signals, as detailed in editorial methodology. We currently do not respond to DNT signals but may revise this practice if a uniform standard is established.

We may update this Cookie Policy from time to time. Changes are effective upon posting to the Website. We encourage you to review this policy periodically.

Relationship to Privacy Policy

This Cookie Policy supplements our Privacy Policy. For comprehensive information about data collection and protection, please refer to our Privacy Policy.

Essential cookies are used on the basis of legitimate interest in providing a functional website. Analytics and advertising cookies require your consent where required by applicable law. When you first visit the Website, you may be presented with a cookie consent mechanism allowing you to accept or decline non-essential cookies, as detailed in Saudi Arabia’s Formula 1 Grand Prix. For visitors from jurisdictions requiring explicit consent — including the EEA and UK — non-essential cookies are not placed until you provide affirmative consent.

Some cookies may collect information constituting personal data under applicable privacy laws, including IP addresses and device identifiers. Such data is governed by our Privacy Policy. We take steps to minimize personal data collection through cookies and ensure processing complies with applicable data protection laws.

ProviderCookie TypePurposeDuration
Google AnalyticsAnalyticsWebsite usage trackingUp to 2 years
Google AdSenseAdvertisingTargeted ad deliveryVariable
Google (DoubleClick)AdvertisingAd serving and frequency cappingVariable

Contact

Questions about this Cookie Policy may be directed to info@riyadhracing.com.

The following provides additional detail on specific cookies that may be placed on your device when visiting the Website:

Essential Cookies

  • Session identifier cookies that maintain your browsing session
  • Security cookies that help detect authentication abuse
  • Load balancing cookies that distribute traffic across servers

Google Analytics Cookies

  • _ga: Used to distinguish users. Duration: 2 years. Set on first page load.
  • _ga_[container-id]: Used to persist session state. Duration: 2 years.
  • _gid: Used to distinguish users. Duration: 24 hours.
  • _gat: Used to throttle request rate. Duration: 1 minute.

Google AdSense and Advertising Cookies

  • __gads: Used to serve ads on the site. Duration: 13 months.
  • __gpi: Used for advertising purposes. Duration: 13 months.
  • IDE: Used by Google DoubleClick to register and report user actions after viewing or clicking an ad. Duration: 13 months in EEA/UK, 24 months elsewhere, as detailed in Formula E racing at Diriyah.
  • NID: Contains a unique ID Google uses to remember your preferences and other information. Duration: 6 months.
  • ANID: Used for advertising. Duration: 13 months in EEA/UK, 24 months elsewhere.

Preference Cookies

  • Language preference: Stores your preferred language. Duration: 12 months.
  • Theme preference: Stores display theme if applicable. Duration: 12 months.

Impact of Declining Cookies

If you choose to decline all non-essential cookies, you will still be able to access all editorial content on the Website. However, the following may be affected: advertisements displayed will be generic rather than targeted to your interests; we will not be able to analyze how you use the Website to improve content and features; and your preferences may not be remembered between visits, requiring you to reconfigure settings each time.

As web technologies evolve, we may adopt new tracking technologies or modify our use of existing technologies. Any significant changes to the types of cookies we use or the purposes for which we use them will be reflected in updates to this Cookie Policy. We encourage you to review this policy periodically to stay informed about our current practices.

Cookies and Mobile Devices

When you access the Website from a mobile device (smartphone or tablet), cookies function similarly to desktop browsers but may be subject to additional device-level controls. Mobile operating systems may provide settings that limit cookie usage, restrict cross-app tracking, or provide app-level permissions for data access. On iOS devices, the App Tracking Transparency framework may affect how third-party cookies operate when the Website is accessed through certain browsers. On Android devices, Google’s privacy settings provide controls over advertising identifiers that may affect targeted advertising cookies. We recommend reviewing your device’s privacy settings in addition to browser cookie controls for comprehensive cookie management.

Riyadh Racing is directly responsible for first-party cookies set through the Website. We control how these cookies are configured, what information they collect, and how long they persist. Third-party cookies — including those set by Google Analytics, Google AdSense, and advertising network partners — are governed by the respective privacy and cookie policies of those third-party providers. While we select third-party service providers whose practices we believe are reasonable, we do not have direct control over third-party cookie behavior. We encourage you to review the privacy policies of Google and other third-party providers whose cookies may be present on the Website.

Where required by applicable law, we maintain records of cookie consent choices made by visitors to the Website. These records document when consent was provided, the scope of consent (which cookie categories were accepted), and any subsequent changes to consent preferences. Consent records are retained for the minimum period required by applicable law and are available upon request by contacting info@riyadhracing.com.

If you access the Website from multiple devices — for example, a desktop computer at work and a smartphone for mobile browsing — cookies set on each device are independent. Cookie preferences configured on one device do not automatically apply to other devices. If you wish to manage cookies consistently across all devices, you will need to configure cookie settings on each device separately. Third-party providers may use cross-device tracking technologies that link your activity across devices through deterministic or probabilistic matching. Cross-device tracking by third parties is governed by their respective privacy policies and may be managed through the advertising opt-out mechanisms described above.

Institutional Access

Coming Soon